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Sex in Advertising: Does it Sell?
We're surrounded by advertisements that desperately compete for our attention. Everywhere we look, we find ourselves inevitably drawn to images of scantily clad attractive men and women that are supposed to somehow inspire us to purchase products t...
0 reviews,
rating : 0.00, 0 votes. Author : Mark Levit
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7 Essential Elements for Profit-Pulling Ads
Advertising will make or break your business. It is crucial
to your success that you learn to write great ad copy. Here
are a few simple concepts to get you there.
1. The Headline
This is THE most important part of your ad, especially
when using o...
0 reviews,
rating : 0.00, 0 votes. Author : Lynne Homewood
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The Future of Voiceovers: Hold Your Tongue...Possibly Forever
"Do we need to cast a voice-over talent for this project?"
That's a valid question any producer might ask when creating an advertisement, corporate audio-video presentation, video game, etc. Of course, the answer depends on what elements the produc...
0 reviews,
rating : 0.00, 0 votes. Author : Peter Drew
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3 Elements To A Deal-Sealing Classified Ad
Have you ever wondered why your perfectly fine classified ad fails to attract the attention you desire? There should be dozens-no, hundreds-of perspective buyers swamping your e-mail inbox with offers. After all, you are offering a mint baseball ca...
0 reviews,
rating : 0.00, 0 votes. Author : Donald Lee
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2005 Super Bowl Ads... Winners and Losers
Well, Super Bowl XXXIX is history. Too bad for the folks who
consider themselves the always-pullin'-for-the-underdog
type. The Bandwagon team won.
But, as far as Super Bowls go, the losers played well. For
those who care, the Eagles actually cov...
0 reviews,
rating : 0.00, 0 votes. Author : John Jordan
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Trade Writing - For Cash!
Often considered as “plain Jane’s” of the print world, trade magazines prove that there is more to a market than just a pretty face.
Trade magazines are written for a specialized audience and typically focus on one specific area or industry. Even ...
0 reviews,
rating : 0.00, 0 votes. Author : Angela Butera Dickson
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Secrets of Getting Free Advertising
The opportunities for getting free advertising for your product or services are limited only by your own imagination and energies. There are so many proven ways of promoting your own objectives without cost that it literally boggles the mind just t...
0 reviews,
rating : 0.00, 0 votes. Author : Patrick Baghestani
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How To Create Instantly Compelling Ads Every Time
Use This Quick 3-Question Evaluation Process, So You Can Be
Sure Your Message Will Sell!
EVALUATION #1: "Well, I Would Hope So!" When you make a claim,
don't think about it in terms of words coming out of your mouth.
Think of it in terms of word...
0 reviews,
rating : 0.00, 0 votes. Author : Marc Gamble
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Avoid Being Vague
We are bombarded with thousands of marketing messages daily…on television and the radio, on the internet, in magazines and newspapers, on billboards and other signs, and even at the bottoms and on the backs of receipts. The world is, indeed, a ver...
0 reviews,
rating : 0.00, 0 votes. Author : Alicia Smith
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Double Your Sales Potential With Double-sided Business Cards
Swapping business cards is one of the most basic and common forms of networking in the business world. With something that is so common practice, people often hand out cards blindly while not really thinking about what the card does AFTER you hand ...
0 reviews,
rating : 0.00, 0 votes. Author : Christopher Brunner
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Magnetic Business Cards: Make Your Marketing Message Stick
What is it about magnets that draw people to leave them on fridges and file cabinets for years at a time?
Many people like to have the contact information handy for common service providers without flipping through a bulky phone book. Magnets are t...
0 reviews,
rating : 0.00, 0 votes. Author : Christopher J. Brunner
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Never Be Caught Cardless Again: Five Tips to Help You Remember Business Cards
Sorry, I Don't Seem to Have a Business Card With Me...
Those could be the "famous last words" of the forgetful entrepreneur.
If you habitually find yourself without a business card, you're habitually losing money; or at least the chance of making m...
0 reviews,
rating : 0.00, 0 votes. Author : Diana Ratliff
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Organizing Business Cards for Effective Contact Management
Now that you've had colorful new business cards printed, and have been distributing them diligently, what do you do with the cards you collect from other people?
If you're like most people, you have a stack of rubber-banded cards floating around yo...
0 reviews,
rating : 0.00, 0 votes. Author : Christopher J. Brunner
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The Seven Second Race: How to Draw Attention Your Ad
You've decided to launch your advertising campaign but you have no idea what would inspire others to buy from you. Or maybe you've already run some ads to no avail. How do you make your ad the one that stands out? After all, consumers receive thous...
0 reviews,
rating : 0.00, 0 votes. Author : Rhonda Winn
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Why Would Anyone Want Your Business Card?
Do you remember how proud you were the first time you saw your name in print?
Most entrepreneurs feel that same flush of pride when they gaze on their new business cards. That small piece of paper represents years of planning and effort and hard wo...
0 reviews,
rating : 0.00, 0 votes. Author : Diana Ratliff
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Small Cards, Big Ideas: Alternative Uses for Business Cards
Aggressive business card marketing isn't about handing your business cards out to everyone you see.
The card itself must have a new use, an innovative design, or something other than the usual contact information printed on it. To make your little ...
0 reviews,
rating : 0.00, 0 votes. Author : Christopher J. Brunner
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4 Ways to Double the Power of Your Business Cards
Sure, everyone needs business cards. But why not make your business card do double or triple the work of an average business card.
Here are 4 proven ways to supercharge your business card into a powerful business tool.
1. Use the back of the card ...
0 reviews,
rating : 0.00, 0 votes. Author : Brett Curry
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Brochures - The Ultimate Sales Tool
“How brochures can help you stand out from the competition, close the deal, and even build repeat business.”
Most brochures are nothing more than a collection of a few pictures and a few details about a business. However, brochures can be used as ...
0 reviews,
rating : 0.00, 0 votes. Author : Brett Curry
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Which is Better Digital or Offset Printing?
As technology continues to improve, the quality of digital prints also improves. Technology advancements have also made it easier for more and more businesses to enter the printing industry. Good digital printers cost a few thousands dollars…good...
0 reviews,
rating : 0.00, 0 votes. Author : Brett Curry
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Does Your Brochure Pass the Test - Or is It Headed for the Trash? Part Two
In part one of this article we discussed the importance of the look or appearance of your brochure.
The look or image that your brochure conveys is vastly important. In fact, the appearance will determine how most people form their initial impress...
0 reviews,
rating : 0.00, 0 votes. Author : Brett Curry
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Does Your Brochure Pass the Test - Or is It Headed for the Trash? Part One
The decision on whether or not someone will read your brochure is usually decided in the first 5 seconds they look at it. What kind of message are you communicating in that five seconds? Will you make a favorable impression with your prospect? W...
0 reviews,
rating : 0.00, 0 votes. Author : Brett Curry
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6 Must-Have Elements of a Powerful Brochure
Most brochures that businesses put out today end up doing little to impact the sales of that business. By applying the 6 must-have elements listed below you will transform you brochure from trash can lining into a powerful sales tool.
1. A Benefit...
0 reviews,
rating : 0.00, 0 votes. Author : Brett Curry
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B2B Marketing Health and Elder Care Services
Quality Care Options is an established company advocating for the right of all seniors to receive excellent service and product. The organization recommends Certified Senior Approved Services to its elderly clientele.
Through its highly visible we...
0 reviews,
rating : 0.00, 0 votes. Author : Barbara Mascio
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Why I Like The Ads I Hate!
It's been said that the antidote to likingloving is not hating,
but indifference. So, when an ad makes you angry or disgusted or
evokes any other strong emotion, it has done it's job. That is
what advertising is supposed to do! Isn't it?
There is...
0 reviews,
rating : 0.00, 0 votes. Author : Yvonne Finn
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