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Category : Business > Marketing : (2084 articles, page 22)
 
  • 100 Calorie Snacks; Smart Or Stupid?
    We all know that snacking can be good or bad for you depending on the amount of calories you consume. It is well documented that eating six small meals to maintain blood sugar levels is healthier than eating three large ones. Included in a healthy...
    0 reviews, rating : 0.00, 0 votes. Author : JoAnn Hines

  • A Look at Fabric Mural Pop-up Trade Show Displays
    With the upcoming new year comes new technology. Even though there have been very few major innovations in the exhibit industry since the advent of the portable pop-up display, we at OneSource Exhibits are the first to test new technologies and det...
    0 reviews, rating : 0.00, 0 votes. Author : Skyler Cook

  • Why a Little Bit of Marketing Does You Good, Especially at Christmas
    My grandpa, who’s a Quaker, used to disapprove of the fact that I ventured into marketing, but he’s coming round to my way of thinking, even at the grand age of 92. He is suspicious of marketing (in his mind - a term synonymous with extracting mon...
    0 reviews, rating : 0.00, 0 votes. Author : Rachel Lane

  • Closing the Loop: Integration Strategies for Marketing and Sales
    It’s Business 101: Marketing and Sales are the two forces that drive business; whether it’s a small one-person operation or a global corporation, these are the two distinct channels of reaching customer and prospects. Or at least that’s the tradit...
    0 reviews, rating : 0.00, 0 votes. Author : James Krouse

  • Marketing a Private Practice: Mistake #1: Trying to Be All Things To All People
    When healing professionals market their practice, they often attempt to cover all bases by trying to appeal to all types of people with all sorts of problems. Often this stems from a fear that if you don’t attract everyone you won’t fill your priva...
    0 reviews, rating : 0.00, 0 votes. Author : Juliet Austin

  • What Color is Your Goldfish? Marketing to the Masses
    Oprah. Timberland. Starbucks. Phat Farm. Survivor. LiveStrong. Consciously or subconsciously it is estimated that people see over 5,000 marketing messages each day, this according to the “Father of Guerrilla Marketing”, Jay Conrad Levinson. T...
    0 reviews, rating : 0.00, 0 votes. Author : Shonika Proctor

  • Know Thyself and Thy Business
    I recently interviewed a prospective client. I asked her to briefly describe what she did. She said it was complicated, she did so many things. I asked who her clients were. She said she couldn't define them, that she dealt with everyone. I then a...
    0 reviews, rating : 0.00, 0 votes. Author : Joanne Victoria

  • Make Magic with your Marketing in 2006!
    Make Magic #1 Marketing is about making plans, about Goals and Objectives and Strategies. It is about what I call the “what and the how” – the answering of these questions. • What is my destination (objective) and how (strategy) will I get there? ...
    0 reviews, rating : 0.00, 0 votes. Author : Patricia Brooks

  • Let the Market Speak!
    The first and most logical step in whether or where to start a business is to conduct a market analysis. For a retail business, a few general locations should be chosen for detailed analysis to identify where the opportunity is greatest. A market a...
    0 reviews, rating : 0.00, 0 votes. Author : John Vinturella

  • Your Business Card Should be Your Best Salesman
    One of the most important building blocks of a good marketing plan is your business card. It is far and away the most likely item to find its way into the hands of your most important business contacts. And it is the one thing that is likely to rem...
    0 reviews, rating : 0.00, 0 votes. Author : Rick Hendershot

  • What Is and Why Use 0800 numbers?
    It is quite impossible you haven’t noticed that more businesses each day are offering an 0800 number for people to contact them. This is mainly because during a sale there is a normal need of communication and in 90% of cases this is done by phone....
    0 reviews, rating : 0.00, 0 votes. Author : Mark Vurnum

  • The Rapidly Expanding Market of Subliminal Messaging
    The numbers of consumers buying into products that contain subliminal messaging, such as audio tapes, DVD’s and videos’, and even the newest software products, are on the increase. I was intrigued at the reason why? Can so called ‘normal’ people r...
    0 reviews, rating : 0.00, 0 votes. Author : Louisa Croft

  • Why Santas Marketing Works Better Than Yours
    Santa Claus Inc. is well and profitable, right through recessions, depressions and just about any economic scenario. The reason why his marketing strategies work better than yours, is because he uses solid, dyed-in-the-wool psychology. He knows he ...
    0 reviews, rating : 0.00, 0 votes. Author : Sean D'Souza

  • Warning: Dont Let Your Business Become a Commodity
    The first question every potential customer, client, patient, etc. should ask when shopping for products or services is, “Why should I do business with you?” This question is so basic, so reasonable, so simple… a complete “no-brainer” for anyone i...
    0 reviews, rating : 0.00, 0 votes. Author : Mary Eule

  • Wrong Product for a Conceived Market
    Big corporations make mistakes all the time. They can take higher risks than small businesses because they have more resources to fall back on than do small businesses. A disaster can wipe a small business. It happens all the time. Big businesses l...
    0 reviews, rating : 0.00, 0 votes. Author : John T Jones, Ph.D.

  • Using Seminars to Market Your Accounting, Consulting or Tax Practice
    Seminar marketing is one of the most productive and cost-effective ways to build your financial practice! You can: • Obtain an implied endorsement of you and your practice through sponsorship • Increase your visibility in the community and develop...
    0 reviews, rating : 0.00, 0 votes. Author : Kirk Ward

  • Writing to Sell – Convince, Dont Con
    Writing should always be suitable for the target audience. This is simple good sense. It is no good, for instance, writing a sales leaflet for soap powder in the language used by the scientists who developed it. Some people make the big mistake of ...
    0 reviews, rating : 0.00, 0 votes. Author : John Philip

  • Focus on the Value, Not the Price
    “The lower the price, the better chance I have at making the sale.” Ever say that to yourself? Of course you have. Was it the truth? Not even close. For some reason, you and other salespeople have been led to believe that the price of a product ...
    0 reviews, rating : 0.00, 0 votes. Author : Tom Richard

  • Marketing Niches, Is It for You?
    In marketing, a niche refers to a service or product that's a special area of demand. It is that small corner in the market that accounts for a certain kind of specialty concerning an un-met customer need. To be able to attract a strong, solid mar...
    0 reviews, rating : 0.00, 0 votes. Author : Fred Farah

  • Positive Language for a Positive Response
    The vast majority of business literature is boring. This applies to printed and web writing alike. It is sometimes tempting to inject a bit of light-heartedness into the text, but it is a dangerous game. Some time ago, I edited the marketing materi...
    0 reviews, rating : 0.00, 0 votes. Author : John Philip

  • How Unique Is Your Business? A Competitor’s Dilemma
    In our efforts to study our competitors we run the risk of marketing just like they do. This is bad news if our competitors are terrible marketers; which is the case in most cases. The emulation of competitors is more common than you may think. ...
    0 reviews, rating : 0.00, 0 votes. Author : Gustavo Partal

  • Marketing Genius: The CD Business Card
    What is a CD Business card? CD business card replication is a relatively new concept. CD Business Cards are business card shaped CD-ROM’s that can play in any standard computer CD drive. Usually jam packed full of multimedia information about your ...
    0 reviews, rating : 0.00, 0 votes. Author : M Nova

  • Reasons Why You Should Niche Your Business
    Caution! After reading this article, you may need to adjust your product or service, your advertising, your website, or your target audience a little (or all of them). Fortunately, none of these are set in stone and can usually be changed quite e...
    0 reviews, rating : 0.00, 0 votes. Author : L A Parmley



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