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When the testimonial comes from a known source, like a neighbor, that power increases tenfold. So how do you go about using testimonials? An easy but effective formula: 1.... 0 reviews, rating : 0.00, 0 votes. Author : Brandon Cornett What Richard Pryor Knew about Marketing that Few Business Owners Will Ever be Wise Enough to Know Like many people, you probably remember watching Richard Pryor on television and in the movies. Pryor was over-the-top, bold, and outrageous, and he had the cojones to say whatever was on his mind. Often times, all he was doing was simply enterin... 0 reviews, rating : 0.00, 0 votes. Author : Craig Garber Real Estate Marketing - Beef Up Your Follow-Up If you're a real estate agent, client follow-up should be a major part of your real estate marketing program. Whether it's a postcard mailing program through a direct mail vendor, or just a series of well-timed thank you cards after the transaction... 0 reviews, rating : 0.00, 0 votes. Author : Brandon Cornett Beer Coasters Will Drive Visitors to You If you want more traffic on your beer label’s website, the simple, useful and well-accepted beer coaster may be the answer! A recent German market survey describes the beer coaster as one of the consumers’ favorite forms of advertising. Survey part... 0 reviews, rating : 0.00, 0 votes. Author : Keith Tomlinson Are You a Price Maker or a Price Taker? "How much do you charge?" The sweetest words to anyone who provides a service. You love to hear them, right? Unfortunately, if you're not convinced of the value of your services, they might dismay you, and if you're confused about the prices you c... 0 reviews, rating : 0.00, 0 votes. Author : Angela Booth Stand Out from the Crowd --- Top 10 Tips Guaranteed to Increase Your Travel Trade Show Success 1) Have beginner's mind. Attend and observe a travel tradeshow, seek out information and expert advice before you exhibit. Take workshops and read all you can on travel trade show marketing. 2) Pre-show mailings and phone invitations to customers... 0 reviews, rating : 0.00, 0 votes. Author : Tim Warren The Anti-Marketer: Sitting Around Talking About Marketing Vs. Actually Marketing There's a marketing criminal on the loose, and I like to call him the Anti-Marketer. Why? Because the more he talks about what a great marketer he is, the less he convinces people of this fact and the more sales he loses. Are YOU the Anti-Marketer?... 0 reviews, rating : 0.00, 0 votes. Author : Dina Giolitto The 3 Biggest Lies About Promotional Pens Every time you turn around there's someone on your phone or doorstep, trying to sell you pens for you to use for promotional items. Every time they show up, you buy a few hundred or thousand, though more than likely you have a storage closet somew... 0 reviews, rating : 0.00, 0 votes. Author : Cindy Carrera Add Extra Value to Your Product and Sell More Have you wondered why people spend money buying things? From my point of view they expect to get back something more valuable than the amount of money they spend. By consequence, they won't buy from you until they will see an extra value in yo... 0 reviews, rating : 0.00, 0 votes. Author : Valerian Dinca Introduction to Trade Show Exhibits When you are planning for your next trade show exhibit you should look back to when you were only browsing the many different booths, exhibits, and displays. Remember what type of exhibits got your attention. Your presentation should also draw the ... 0 reviews, rating : 0.00, 0 votes. Author : Rob Dougan Introduction to Trade Show Displays When it comes to displaying items at a trade show, you have many options from banner stands, literature stands and pop-up displays. You may choose to use more than one type of trade show display unit since each one can be used together to give a mo... 0 reviews, rating : 0.00, 0 votes. Author : Ajay R Real Estate Marketing -- The Importance of Listing Language Mr. and Mrs. Buyer have just seen a listing photo of a house that's right up their alley. It seems to have the features they want, and it's within their price range. Now, continuing in the process, they read the details. They read what you've writt... 0 reviews, rating : 0.00, 0 votes. Author : Brandon Cornett Marketing in Your Sleep My favorite way to market is to do something once that keeps marketing for me again and again. It is like sending sales reps out to work for you--but in many cases, you can get these sales reps to work for you at no cost. Here are some ideas to get... 0 reviews, rating : 0.00, 0 votes. Author : Cathy Stucker How To Touch More Customers For Referrals Want to guarantee success in any marketing program? Here’s a tip: try looking at your existing customers, first. While not profound, plenty of businesses need to be reminded. I don’t mean putting together some wishy-washy, lukewarm appreciation... 0 reviews, rating : 0.00, 0 votes. Author : Daryl Logullo Real Estate Marketing Strategies: How to Stop Struggling and Start Attracting Having been a business coach for Real Estate Agents for more that 10 years, I often hear my clients say things like, “Why does this have to be a Struggle” or “I’m feeling desperate, I need more clients.” They try the right marketing approaches , t... 0 reviews, rating : 0.00, 0 votes. Author : Maya Bailey, Ph.D. Real Estate Marketing - Postcard Ideas for Agents Postcards can enhance your real estate marketing program by generating a response from prospects. But if you don't differentiate your postcards in some way, you're limiting the response you might otherwise enjoy. Fortunately, one of the best ways t... 0 reviews, rating : 0.00, 0 votes. Author : Brandon Cornett Remember What Your Mother Told You (Repetition Works!) What message from Mom (or Dad) sticks with you? Is it “Always wear clean underwear”? How about “If you can’t say something nice, don’t say anything at all”? Or is it something else entirely? Mine is “Clean your plate.” (This could explain the ... 0 reviews, rating : 0.00, 0 votes. Author : Claire Cunningham Trade Show Success Tip: Train Your Exhibiting Staff One of the keys to trade show success is the training of your booth staff. Each trade show requires a specific marketing message targeted to a unique prospect and an exhibiting staff that can communicate with that audience. In order to take advan... 0 reviews, rating : 0.00, 0 votes. Author : Dick Wheeler Real Estate Marketing Strategies: Seven Simple Steps for More Real Estate Clients in 90 Days In my work as a business coach for real estate agents, I meet with people every day who have dreams of creating success in their business. Sadly, most of them are saying the same thing, “I hate marketing, I just want to do what I’m good at withou... 0 reviews, rating : 0.00, 0 votes. Author : Maya Bailey, Ph.D. Real Estate Marketing Strategies: Are You Sharpening Your Saw? What does it mean to “sharpen your saw?’ According to Dr. Steven Covey, “sharpening your saw” means Increasing your personal production capacity by daily self care and self-maintenance. Why is this important? In my 30 years of working with clients... 0 reviews, rating : 0.00, 0 votes. Author : Maya Bailey, Ph.D. Real Estate Marketing Strategies: How to Attract Your Ideal Client Wouldn’t it be nice to know that you had the power to attract only those clients that you really love to work with? Imagine the joy and satisfaction you’d feel getting up in the morning knowing that your day would be filled with people you like to ... 0 reviews, rating : 0.00, 0 votes. Author : Maya Bailey, Ph.D. Successful Marketing Begins During Product Development; 5 Steps Innovators Need To Take Now! Most individual innovators – inventors, authors, software developers, artists, etc. -- assume there is a logical, sequential process involved in getting their products to market. So, most of their initial activities usually focus on getting the inv... 0 reviews, rating : 0.00, 0 votes. Author : Rosemary Hauschild Measure Your Marketing ROI There's a well-known truism in business: You get what you measure. So if you aren't measuring the results of your investment in marketing dollars—in terms of current and predicted future revenue and profit results—then essentially you're investing ... 0 reviews, rating : 0.00, 0 votes. Author : Andrew Rowe Small Business Marketing Tips: TVs Apprentice Continues to Show us Great Examples of Bad Marketing I’m not much of a reality TV fan, but I must admit I’ve gotten sucked into watching The Apprentice. Perhaps it’s because as an entrepreneur I am fascinated by these seemingly intelligent people and their actions and decisions when it comes to busi... 0 reviews, rating : 0.00, 0 votes. Author : Debbie LaChusa Secret Information Secret information? Okay, probably not much remains truly hidden or forbidden anymore, but there are little secrets about how things work. Salesmen, politicians, and others learn and use subtle techniques to influence you. "Lucky people" use little... 0 reviews, rating : 0.00, 0 votes. Author : Steven Gillman Pages : [<<] ... 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 ... [>>] Add article | Manage Articles | Top Rated articles | Most Reviewed articles | Contact us | Links