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Category : Business > PR : (642 articles, page 13) |
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Promote Your Products With A Press Release
Writing an effective press release is a way to draw attention to the products you sell and do so at a local level, nationwide and even get internationally. You don’t need to be a writer, but you need to clarify exactly what it is you are selling.
...
0 reviews,
rating : 0.00, 0 votes. Author : Lisa Maliga
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How Public Relations Changes Minds
Public relations changes minds in the process of delivering
what business, non-profit and association managers need
more than almost anything else – the kind of key stakeholder
behavior change that leads directly to achieving their
managerial obj...
0 reviews,
rating : 0.00, 0 votes. Author : Robert A. Kelly
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Public Relations & Your Small Business
The practice of public relations is often misunderstood, thus overlooked by small business owners. There is an assumption among small businesses that PR exists only to serve corporate giants who are looking to dodge impending negative fall out of t...
0 reviews,
rating : 0.00, 0 votes. Author : Scott Kolbe
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CD ROM Business Cards
Created properly, an extremely effective marketing tool.
It's a great concept, - and it has a 'cool factor' of 300%.
Many people will pop these into their drive just because of image appeal alone. What's really neat is when one is so well done, so ...
0 reviews,
rating : 0.00, 0 votes. Author : Scott Gears
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Business - How to Build it Using the Media
Have you ever noticed that when someone is interviewed on
radio, television or in the newspapers about a particular
subject, it tends to be the same people? You may even be
saying - "Why don't they ever ask me?"
Well the reason is - they don't know...
0 reviews,
rating : 0.00, 0 votes. Author : Alan Fairweather
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What not to wear when doing a TV Interview
• Don’t wear all black. You’ll look as though you’re disappearing into a hole. This often throws women into a panic, as we love the slimming properties of black, particularly when TV will probably make you look slightly heavier than you are in rea...
0 reviews,
rating : 0.00, 0 votes. Author : Joanne Mallon
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Leveraging Your Reputation - Making PR Work for You
We rely on all kinds of tools and advice to help our businesses grow, from accounting and legal advice to graphic design and sales seminars. But what are we doing for the important job of building our business's reputation in the community?
Public ...
0 reviews,
rating : 0.00, 0 votes. Author : Barry Forward
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Can Media Coverage Build An Online Business? You Bet It Can!
As someone with expertise in media relations, I've been asked if media coverage and publicity can build an online business. The real question is whether what happens offline really matters online. And the answer is unquestionably, "Yes!"
Here are...
0 reviews,
rating : 0.00, 0 votes. Author : David Leonhardt
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Best Approach For Free Advertisement
Productservice publicity is the superhighway to business success everyone dreams. Then imagine having your productservice written on newspapers, trade publications, aired on radio and viewed on television absolutely for free!!! That’s going to sk...
0 reviews,
rating : 0.00, 0 votes. Author : Emma Okafor
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Time Your News Release For Maximum Publicity
"Cindy, where's that story? I need it yesterday!"
"Coming right up, boss. I'll have it to you soon," Cindy shouted back.
"Yesterday isn't soon enough!"
Cindy clicked on her screen. "You have mail." She looked at the messages. "Three news relea...
0 reviews,
rating : 0.00, 0 votes. Author : David Leonhardt
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Press Release, An Alternative For Paid Advertisement. Step 1
What's a press release? This is generally a one page story about your business, your productservice or an event happening related to your business that is about to, or recently occurred. These publicity stories are generally "shot gunned" to newsp...
0 reviews,
rating : 0.00, 0 votes. Author : Emma okafor
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Dealing With Reporters in Your Small Business
It behooves you to know and remember the names of reporters. Reporters know everybody. They talk to and interview people constantly. Because of their job, they usually size people up in a matter of minutes, sometimes without even meeting them fa...
0 reviews,
rating : 0.00, 0 votes. Author : Lance Winslow
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Driving Near School Buses in Company Vehicles
School Buses
When approaching a school bus: Slow down;
If the amber lights are flashing, the bus is about to stop;
If the red lights are flashing, the bus is stopped;
In many states it is against the law to pass a school bus with flashing red li...
0 reviews,
rating : 0.00, 0 votes. Author : Lance Winslow
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The Ten Ps of PR
Everyone is talking about the Ps of successful marketing, so I thought it was time that PR had it's own Ps - essentials that will help you maximise your PR activities and results.
1. Pin-point
The first thing you have to do in a campaign is to pin-...
0 reviews,
rating : 0.00, 0 votes. Author : Paula Gardner
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Post Your Press Release Online – For Free!!
Are you launching a new product or website? Announcing a new book, movie or seminar? Then you’ve probably created a press release – sharing the: who, what, when, where, how and why of your special newsworthy item.
However, there is a lot more to a ...
0 reviews,
rating : 0.00, 0 votes. Author : Jennifer Gibbs
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Dont Do This to Your News Release!
Hundreds of thousands of News Releases are sent out all the time
and many people will show you different ways to write a news release in a way that will result in publicity for you or for your company.
However, many people over look the 17 Deadly S...
0 reviews,
rating : 0.00, 0 votes. Author : Maria Boomhower
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10 Ways to Get the Media to Love You
So you’ve put yourself “out there” with a public relations campaign. Your dealings with the media now become critical. Those relationships with the media can make or break your public relations efforts. Here’s how to get the media to love you:
1...
0 reviews,
rating : 0.00, 0 votes. Author : Margie Fisher
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Easy to be Foolish About PR
In fact, here are three really foolish goofs made by too
many business, non-profit and association managers.
If that’s you, you foolishly do nothing positive about the
behaviors of those important outside audiences of yours
that most affect your...
0 reviews,
rating : 0.00, 0 votes. Author : Robert A. Kelly
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Five Great News Stories You’re Sitting On Right Now
Smaller companies don’t always have the budget - or inclination - to retain a PR
hotshot to tell the world about their business success, but that doesn’t mean they
aren’t a ready source of news.
The problem is it’s often dull news which is ignore...
0 reviews,
rating : 0.00, 0 votes. Author : George Hopkin
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Mastering the Media
What do Monica Lewinsky, Shoshanna Lowenstein, and even Richard Hatch have in common? Media exposure. They were ordinary people who became household names.
Business and professional people may be called upon to represent their
companies. The abili...
0 reviews,
rating : 0.00, 0 votes. Author : Diane DiResta
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Media Training 101: When 60 Minutes Knocks On Your Door
You never know when 60 Minutes will knock on your door and if not them, then maybe a local investigative reporter. A little media savvy is a valuable skill for executives and their image-conscious organizations. Unless you’ve had media training y...
0 reviews,
rating : 0.00, 0 votes. Author : Nancy Stern
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Media Training: How to Tell a More Interesting Story
PRESIDENT BUSH TELLS A STORY
On March 18, 2005, President Bush stood before a group of Florida voters to tout his social security plan. He did something quite ordinary during his speech. He acknowledged a person in the audience and told her story.
...
0 reviews,
rating : 0.00, 0 votes. Author : Brad Phillips
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Your Online Newsroom: How to Give Reporters a Tip
It’s hard to imagine a reporter working today who doesn’t regularly visit “official” company websites. And it’s hard to imagine just how much those websites have improved reporters’ lives.
Instead of calling a company for more information and waiti...
0 reviews,
rating : 0.00, 0 votes. Author : Brad Phillips
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