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Category : Business > PR : (642 articles, page 14) |
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The Feeding Tube for Your Business
There are a lot of things that make a business full of clients and running smoothly.
We all know you need a constant stream of clients. It doesn’t matter if they are new or old returning clients, they must be constantly coming in for a purchase.
Ma...
0 reviews,
rating : 0.00, 0 votes. Author : Letitia Wright
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Killer Press Kits - Press Kits That Demand Attention
So, you've had your book published or you've gone the self-published route, but what do you do now?
You contact a newspaper, radio or television station requesting an interview and they ask you to send them a press kit.
First of all, don't panic. A...
0 reviews,
rating : 0.00, 0 votes. Author : Annette Gisby
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How To Get FREE Publicity Whenever You Want !
What you are about to read is a step by step guide to getting FREE publicity. Simply, this is advertising that costs nothing, yet can bring in regular and substantial orders for your products and services.
Regardless of the business you're in, you ...
0 reviews,
rating : 0.00, 0 votes. Author : Charles Kangethe
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How To Share Your Success Story Without Sounding Like You Are Bragging
A great way to celebrate your achievements and capitalize on your successes is to share them with your clients, members, community leaders, and other influential decisionmakers. But how can you do that without sounding like you are bragging?
Tell t...
0 reviews,
rating : 0.00, 0 votes. Author : Kivi Leroux Miller
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PR tips for business
Question: Why should your business issue a press release? Answer: because you have something to say, you want to say it in public and a press release encourages the press to say it for you. And because you want to show your business in a favourable...
0 reviews,
rating : 0.00, 0 votes. Author : Jo Chipchase
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Public Relations Strategies: Focus PR Campaigns with Media Coverage Analysis
Prior to launching a new public relations campaign, evaluate the media coverage you’ve gained and dig deep into the coverage your competition has received.
One of the first steps in defining a public relations strategy is to understand how you and ...
0 reviews,
rating : 0.00, 0 votes. Author : Richard Cunningham
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Public Relations Strategies: Announcing News on a Press Tour
Gaining news coverage on a successful press tour requires planning, preparation, and follow up.
Under the right circumstances, physically traveling to the media on a press tour is a great way to contact multiple media outlets. Press tours work esp...
0 reviews,
rating : 0.00, 0 votes. Author : Richard Cunningham
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PR Works! 15 Ways To Make Your Press Release Stand Out From the Crowd
Do editors of newspapers, magazines and online news sites really use press releases? Too right they do. In fact, the press release is one of the most effective forms of publicity. But many businesses, both online and off, underestimate the power th...
0 reviews,
rating : 0.00, 0 votes. Author : Julia Hyde
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Cutting Down Your Trade Show Budget
Whenever a recession or volatility threatens the economy, companies immediately look at where they can cut budgets. Without much forethought, the first to hit the block is inevitably training, followed closely behind by marketing. Why? Both are ...
0 reviews,
rating : 0.00, 0 votes. Author : Susan Friedmann
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3 Reasons to Tap into the Power of Publicity
Publicity is obtaining editorial coverage or features for your business. Publicity is getting your business reported as news. Examples of publicity are newspaper and magazine articles, radio and television interviews and Internet forums and much mo...
0 reviews,
rating : 0.00, 0 votes. Author : Jenna-Lyn Rounsaville Roman
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The Working Case Study
Next to white papers, case studies are the most popular tool in the technical marketer's toolkit
The ubiquitous case study can range from a 3- paragraph online snippet to a full-blown magazine article. The most popular case study in the marketingP...
0 reviews,
rating : 0.00, 0 votes. Author : Christine Taylor
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How To Write A Press Release
A well structured press release in an excellent way of receiving free publicity for very little effort and cost. It is simply the process of writing a newsworthy story about your company, products or services in a reasonably standard format, and th...
0 reviews,
rating : 0.00, 0 votes. Author : Martin Bailey
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PR: The Wildcard Marketing Strategy
What is the true purpose of public relations and how can it really help impact the growth of your small business? In order for the media to succeed, they need information that is both useful and entertaining for their readers. This is where you, th...
0 reviews,
rating : 0.00, 0 votes. Author : Dali Singh
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How To Make Time For Public Relations
"Don't say you don't have enough time. You have exactly the same number of
hours per day that were given to Helen Keller, Pasteur, Michalangelo, Mother
Theresa, Leonardo da Vinci, Thomas Jefferson, and Albert Einstein."
H. Jackson Brown Jr.
Ok...
0 reviews,
rating : 0.00, 0 votes. Author : Joe Nicassio
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When Should You Outsource Your PR Efforts?
1) Do you NEED solid, consistant media exposure...week after week, or are you
satisfied with "occasional" exposure? Now, this question alone is important...
but not enough. The main component of this question is the IMPORTANCE of
PR.
2) Do you h...
0 reviews,
rating : 0.00, 0 votes. Author : Joe Nicassio
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Whats Stopping You From Getting Publicity?
When I talk with business people, they tend to believe if they offer good
service, they will automatically get "noticed".
Everybody "wishes" for this, but this rarely happens automatically. If you want
publicity, you need to give up this "delusi...
0 reviews,
rating : 0.00, 0 votes. Author : Joe Nicassio
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3 Essential Elements For Turning Your PR Pitch Into Publicity Exposure
1) Establish Rapport, then get the editorproducer excited.
There's not a shortage of stories, but there is a shortage GREAT stories. If you
are exciting, unique, or provocative that may be exactly what you need to get
the attention of the editor...
0 reviews,
rating : 0.00, 0 votes. Author : Joe Nicassio
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Publicity Performance Not Enough?
Even after a nice piece in a national publication, or a
stint on a popular talk show, do you still have a feeling
that your public relations dollar could be better spent?
As a business, non-profit or association manager, do
questions like that li...
0 reviews,
rating : 0.00, 0 votes. Author : Robert A. Kelly
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Public Relations
The wind of changes...
The digital world has changed the form and scope of all communications. The positive aspects of this new world are as overwhelming to interactivity as a truckload of candy is to a three year old. The field of Public Relations...
0 reviews,
rating : 0.00, 0 votes. Author : Jan Fritz
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How to Get PR
There is a process for successfully getting publicity about your business or organization. Publicity is no great mystery, just a thorough and strategic sales job. You are selling content to a publication or website who needs it to entice their read...
0 reviews,
rating : 0.00, 0 votes. Author : Allison Bliss
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Which PR? Judge for Yourself
You are a senior business, non-profit or association manager.
So, chances are you call the shots for your department,
division or subsidiary.
Which means you can make your decisions stick.
Like deciding whether a publicity placement is more
import...
0 reviews,
rating : 0.00, 0 votes. Author : Robert A. Kelly
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Just What Kind of PR Matters to You?
Parties, videos, booklets and column plugs?
Or public relations that does something positive and
directly about those important outside audiences of yours
whose behaviors most affect your operation?
How happy are you -- as a business, non-profit or...
0 reviews,
rating : 0.00, 0 votes. Author : Robert A. Kelly
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The Press Pack Is Chasing You - Give Them Room
There’s good news for public relations execs, marketing
professionals and even one-man-band entrepreneurs: journalists
are surfing your sites looking for news.
It’s true - while some PR people spend months trying to win over
cynical reporters in or...
0 reviews,
rating : 0.00, 0 votes. Author : George Hopkin
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Are You Newsworthy?
Non-news professionals often have a hard time understanding why their ENORMOUS news announcement, creates barely a ripple in the media.
That's not to say a news release shouldn't be done about it. There are audiences besides the media - like employ...
0 reviews,
rating : 0.00, 0 votes. Author : Harry Hoover
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