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7 Questions to Ask A Potential Internet Merchant Account Provider
Recently I went looking for an online merchant account, with disastrous results. I made the mistake of taking information at face value and relying on the ecommerce merchant account provider's good reputation in other areas.
Fortunately, you can av...
0 reviews,
rating : 0.00, 0 votes. Author : Bobette Kyle
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Complementary-Relational Linking and How It Could Save Your Internet Business
The concept of linking is that sites with common interests
should link to drive more traffic to each other's businesses
and to increase their "popularity." Search engines, such as
Google, give much higher ranking to sites with high
popularity. Th...
0 reviews,
rating : 0.00, 0 votes. Author : Francisco Aloy
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Chinas Online Shopping May Be Booming In The Next Few Years
Data from China Internet Network Information Center (CNNIC) shows that till June 2004 Chinese online user has reached 87 million, of which, 7.3% has experience of online shopping.
CNNIC also expects that the percentage will reach 58% in the next 20...
0 reviews,
rating : 0.00, 0 votes. Author : Klver Guo
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The Essential Christmas Web-store Makeover
Ten great tips to turn online holiday shoppers into eager
buyers - and satisfied customers.
When meeting potential clients, you wouldn't dream of
showing up late in a mismatched outfit, hair disheveled,
with food on your tie and no business card, w...
0 reviews,
rating : 0.00, 0 votes. Author : Alex Todd
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Intranet Project – RAD or Waterfall?
Building Bridges
I have often used the analogy of building a bridge to explain to business colleagues the difference between Rapid Application Development (RAD) and Waterfall.
Let’s say that we are in the middle ages and the Mayor of Kingston-upon-...
0 reviews,
rating : 0.00, 0 votes. Author : David Viney
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Looking For Free Advertising, Here It Is!
There are lots of ways to advertise for free but they are time consuming so I guess technically, they are not free because your time is worth something! But if you have the time and not the money this is for you.
I posed the question of “free adver...
0 reviews,
rating : 0.00, 0 votes. Author : Veronica Bath
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Simple Steps to Start a Profitable Member Only, Subscription Web Site
Having a successful member only, paid membership site is one of the best ways to make money online. A successful membership site can give you the steady income of a CEO ….but without the job!
For example if you had just 200 people paying you just...
0 reviews,
rating : 0.00, 0 votes. Author : Ron Ruiz
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Choosing on Order Fulfillment Service
When your eCommerce business grows to the point where you can no longer package and ship the orders yourself, it’s time to begin outsourcing your order fulfillment. Although all order fulfillment centers offer the same basic services, their indivi...
0 reviews,
rating : 0.00, 0 votes. Author : Danna Henderson
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Get Out of The Way
Get out of the way and make it easy for your visitors to find what they want.
Recently I completed a report for a site that was the most ‘peaceful’ and among the most ‘useful’ I had seen in a long time. That is to say, the visual and promotional ‘n...
0 reviews,
rating : 0.00, 0 votes. Author : Nick Usborne
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Direct Marketing isn’t all Brute Force
There are so many metrics surrounding direct marketing. So many facts, figures, test results and other sundry measurements.
It’s tempting to think the only thing that matters with direct marketing copy is to get the tried and tested elements in pla...
0 reviews,
rating : 0.00, 0 votes. Author : Nick Usborne
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Your Readers are Publishers Too
Too often we charge ahead and treat the web as if it were just like any other medium. We know it isn’t, but somehow we just can’t resist retaining complete control of the creation and publication of our website and newsletter content.
Meanwhile, ou...
0 reviews,
rating : 0.00, 0 votes. Author : Nick Usborne
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Helping Your Visitors: a State of Mind
What does “helping your visitors” mean exactly?
It means writing your sites, newsletters and emails in such a way as to help each visitor achieve his or her goal.
That may sound like a simple task, but it isn’t. Before you can write in a way that h...
0 reviews,
rating : 0.00, 0 votes. Author : Nick Usborne
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Say Something Worth Talking About
I recently published a short e-book called 'One Thing I Know About Doing Business Online'. Seventeen people contributed - including Seth Godin, Jeffrey Zelman, Danny Sullivan, Jared Spool, Gerry McGovern and Ann Handley.
But I didn't make a contrib...
0 reviews,
rating : 0.00, 0 votes. Author : Nick Usborne
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Tell Them Whats in The Can!
What does 'the can' mean? Well, its literal meaning relates to canned goods on supermarket shelves. If your can is up there among thousands of others, the label had better state pretty clearly exactly what's in the can.
Sliced peaches? Peas? Coffee...
0 reviews,
rating : 0.00, 0 votes. Author : Nick Usborne
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The Art of Being Human
This isn't the first time I have written about the benefits of inserting a human voice or presence into your online communications. And I make no excuse for writing about this again.
Site visitors crave the sense that someone is there, within and b...
0 reviews,
rating : 0.00, 0 votes. Author : Nick Usborne
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Web Users Crave Familiarity
The sad truth is, general Web users would love it if all our sites looked like Amazon.com.
They'd immediately be familiar with the interface, they would know how to find what they wanted, and they'd find it a breeze to check out and complete the pu...
0 reviews,
rating : 0.00, 0 votes. Author : Nick Usborne
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Tell Site Visitors What To Do
Your site visitors make all the choices when it comes to browsing the Web.
No other medium gives users, readers or customers such control over their own experience. TV, radio and print present information in a very linear, controlled way. But on th...
0 reviews,
rating : 0.00, 0 votes. Author : Nick Usborne
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Set Yourself Apart From The Ordinary
I have written at length about the need to anticipate your visitors’ needs. I have talked about how the first screen of the homepage needs to connect immediately and directly with the task each visitor has on his or her mind. I have talked about fi...
0 reviews,
rating : 0.00, 0 votes. Author : Nick Usborne
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Writing Web Pages: Get To The Meat Faster
Much of my consulting work comprises writing ‘Outside Opinion’ reports on the sites of large companies and organizations. Sometimes I review just a few pages, sometimes fifty or more.
I’m just finishing one up now and have recognized a thread tha...
0 reviews,
rating : 0.00, 0 votes. Author : Nick Usborne
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Your Site is all Direct Marketing
This may not be a popular view, but I think writing a web site is very similar to writing a piece of direct mail. I’m not talking about smash-and-grab fliers. I’m talking about those large mailings with brochures, a four or eight-page letter and a ...
0 reviews,
rating : 0.00, 0 votes. Author : Nick Usborne
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Two Pillars of a Successful Web Site
For a web site to get close to fulfilling its potential, you need absolute clarity on two points.
First, achieve clarity on what your site’s core purpose is
Is to provide information? Is it to complete direct sales? Is it to drive prospects to ...
0 reviews,
rating : 0.00, 0 votes. Author : Nick Usborne
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The Top 10 E-Commerce Ways to Follow up with Clients - Part 2
Did you know that 80% of all sales are made after the 5th contact?
The biggest mistake we make is not following up with our clients regularly. We not only lose the chance to offer other services and products, we lose the chance for satisfied clie...
0 reviews,
rating : 0.00, 0 votes. Author : Judy Cullins
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The Top 10 E-Commerce Ways to Follow up with Clients - Part 1
Did you know that 80% of all sales are made after the 5th contact?
The biggest mistake we make is not following up with our clients regularly. We not only lose the chance to offer other services and products, we lose the chance for satisfied clie...
0 reviews,
rating : 0.00, 0 votes. Author : Judy Cullins
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How To Implement E-Business Solutions Successfully
Pitfalls of E-business solutions installation process
A large distribution company has decided to use a new online supply chain management solution. The people – those who were supposed to use the system – were quite skeptic about the ability of th...
0 reviews,
rating : 0.00, 0 votes. Author : Nowshade Kabir
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How To Sell Websites Fast !
This article will explain in depth the steps needed to sell your website fast in today's marketplace.
Step 1 Establish a Reasonable Price for Your Site
How Much Can I Get?
Before you sell, it's a good idea to know how much the domain is worth. Mark...
0 reviews,
rating : 0.00, 0 votes. Author : M. Avedissian
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