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Stop Chasing Away Customers! Bad Copy is Your Worst Enemy
Every day, more and more of us begin new online business
ventures, hoping to make a better living or just a little extra
on the side. And every day, more and more of us fail.
This may seem like a negative attitude, but unfortunately, it's
the trut...
0 reviews,
rating : 0.00, 0 votes. Author : Meredith Pond
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Writing for People and Search Engines
Writing for the search engines is much different than writing in any other medium. Search engines are finicky, but they love text, so you're talking their language. When writing your web content, it's important to keep the following three things in...
0 reviews,
rating : 0.00, 0 votes. Author : Sarah White
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Is Your Content Provider Selling You Ripped Content?
Ripped content: well the term itself is self explanatory. Content that has been copied from some other site, without any official authority to do so. Although sounds like an extremely trivial issue but is not so, considering the strict copy right l...
0 reviews,
rating : 0.00, 0 votes. Author : M. Vishnu
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Discover Your Creativity
You have a choice. Do you want to be constructive and positive in a unique way? Or do you want to be destructive and negative in a unique way? History has proven the futility of the latter goal. So let’s focus on your unique capacity to better your...
0 reviews,
rating : 0.00, 0 votes. Author : Robert Leggett
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Why Copywriting Is The Secret To Your Online Success
Over the last decade, the number of companies selling their products and services on the Web or sharing information online with their target market has exploded.
It's no longer frowned upon to conduct your business on the Web, and huge
numbers of ...
0 reviews,
rating : 0.00, 0 votes. Author : Laurence James
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Do You Make These 5 Mistakes When Writing Sales Copy?
Writing copy has sometimes been compared to an “art.” While it does take creative skill to write great copy that generates results, there are some mistakes that you should avoid to make sure that your copy is read and acted upon.
1.The copy is bor...
0 reviews,
rating : 0.00, 0 votes. Author : Gary Glasscock
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How to Build Benefits from Features Fast and Easy with the Solution Approach
Every salesperson and fledgling copywriter hears the harangue: DON’T SELL the FEATURES of a product – SELL the BENEFITS those features bring!!!
The concept’s important but it confuses a lot of people. Many sellers don’t understand how to build a ...
0 reviews,
rating : 0.00, 0 votes. Author : Ronald A Murphy
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Write Benefits in Your Headlines to Deliver the Dream!
When you create headlines, do you put benefits into your headlines to deliver the dream? Do you create headlines that draw your reader deeper into the rest of copy?
Let me ask you a simple question. "Why do people read any printed material beyond t...
0 reviews,
rating : 0.00, 0 votes. Author : George Dodge
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Write Hard-Hitting Headlines With Magic Words That Sell
Writing a killer headline for your copy is simple! You just need to follow simple dos and donts that make or break a headline respectively. If you think you have tried them all, check this out....
TOP 9 POINTS TO FOLLOW:
1. Stress on ADVANTAGE, RES...
0 reviews,
rating : 0.00, 0 votes. Author : Ipsita Mukherjee
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The Second Most Important Element of Your Ad... after the Headline
Hi {FIRSTNAME Friend},
Next time you’re flicking through your local newspaper, take a good hard look at the ads. And notice how many of them give you a compelling reason to pick up the phone and get in touch with them now. You’ll need to look close...
0 reviews,
rating : 0.00, 0 votes. Author : Scott Bywater
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Why Your Advertising Copy is not the Most Important Part of Your Ad
If you own a shop in the middle of the desert, and nobody walks past... obviously you’re not going to attract many customers.
If you own a vegetarian café in the middle of a meat-eating suburb… you could get very skinny... very fast.
And if you run...
0 reviews,
rating : 0.00, 0 votes. Author : Scott Bywater
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Getting Paid for Your Articles
If you've been writing web articles to help promote your business, you may also wonder if you can write articles and get paid for it. What type of articles will land you some extra cash, and what control do you have over the resubmission of your co...
0 reviews,
rating : 0.00, 0 votes. Author : Dina Giolitto
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11 Ways to Get an Editors Attention
I worked as a business magazine editor for about 20 years. During that time, thousands of news stories and press releases crossed my desk.
How does an editor decide what stories to run, and which ones to throw away? If you know what an editor looks...
0 reviews,
rating : 0.00, 0 votes. Author : Rix Quinn
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5 Deadly Copywriting Mistakes That Kill Sales
Chances are that you are making many, if not all, of these 5 copywriting mistakes. I call them “deadly” because theyre killing your sales and your profits.
Let me make you a bold promise: examine your own sales copy and eliminate these copywritin...
0 reviews,
rating : 0.00, 0 votes. Author : Ray Edwards
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Your Article Headlines will Make or Break Your Business
Most people with an online presence will have to regularly deal with the issue of coming up with an appropriate headline. The problem is that most people do not take it seriously enough. Many do not realize that the headline is so important that no...
0 reviews,
rating : 0.00, 0 votes. Author : S. Rosendahl
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Copywriting: Drafting Rules for Professionals
As a professional contractor who wears many hats, you owe it to yourself and your clients to be as organized as possible. In a previous article, I discussed the importance of delivering an organized draft that your co-creators can easily work from....
0 reviews,
rating : 0.00, 0 votes. Author : Dina Giolitto
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Be That Copywriter Everyone Wants to Work With
So many copywriters think that it's enough to be a stellar writer and grammatical genius. Oh, but this is so far from true. One of the most important aspects of copywriting is project management. When you're tight and together, you can deliver a pe...
0 reviews,
rating : 0.00, 0 votes. Author : Dina Giolitto
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How Your $2-an-Article Ghostwriter is Like a Cheap Pair of Pants
Web marketers: have you figured out that article marketing is the secret to your success on the web?
And did you realize that the more web articles you put into circulation, the more of a web celebrity you'll become, and the more money will come po...
0 reviews,
rating : 0.00, 0 votes. Author : Dina Giolitto
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The Secret to Web Copywriting Gurudom
Have you seen those copywriting gurus, working it on the web? How'd they get so darned famous? How can YOU get what THEY have? Here are some creative ideas for you to kick around and use in your copywriting escapades.
1. Get a theme.
First and fore...
0 reviews,
rating : 0.00, 0 votes. Author : Dina Giolitto
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Copywriting for the Web: Do You Have What It Takes?
In the world of web copywriters, many will try, but few will succeed. What category will you be classified as? Hopeless failure, or smashing success?
Well, that's a foolish question, right? You want to be successful, of course! You know that you ca...
0 reviews,
rating : 0.00, 0 votes. Author : Dina Giolitto
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Health and Fitness: A Huge Industry in Need of Writers
Think about how much you read about and spend on health and fitness.
Do you ever exercise? Take supplements? Go on a diet? Visit the doctor sometimes? Most of us do all four. And how many books, magazines, tapes of videos related to health and fitn...
0 reviews,
rating : 0.00, 0 votes. Author : Nick Usborne
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How to Write a Sizzling Sales Letter, Part 1
When you sit down to write a sales letter to your prospects, it can be difficult to know just where to start. Regardless of the purpose of your letter, it has to accomplish several things:
capture the attention of the reader
speak to the reader's ...
0 reviews,
rating : 0.00, 0 votes. Author : Jennifer McCay
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Is Freelance Hiring Right For You?
Assume you were faced with the task of hiring a new group of talented individuals to handle a huge account you just landed. Are you up for the task? Or perhaps you have a small job that needs completing but no one on staff can handle the project. W...
0 reviews,
rating : 0.00, 0 votes. Author : Charlene Rashkow
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