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Category : Writing and Speaking > Copywriting : (458 articles, page 17)
 
  • Web Copy – How Much is Enough?
    These days, there’s widespread acceptance that a website is an integral part of the marketing plan of any business. Likewise, it’s commonly accepted that web copy is a vital component of any website. But how much web copy is enough? The pure volume...
    0 reviews, rating : 0.00, 0 votes. Author : Glenn Murray

  • Online Promotion Beats Traditional Ten-One
    While traditional marketing can work for the book author or publisher, the return is dim for the huge effort it takes. You must promote 90% of the time to even get a milligram of attention. While you may have a success or two, most of your efforts ...
    0 reviews, rating : 0.00, 0 votes. Author : Judy Cullins

  • Revealed: The $12,500 Copywriting Formula
    Have you heard of Brian Keith Voiles? Probably not, but if you have eyes you've seen his ad campaigns and you probably even bought products that he created ad campaigns for. Would you like to have the formula he gets paid $12,500 to put into use f...
    0 reviews, rating : 0.00, 0 votes. Author : Sopan Greene

  • Writing Copy for Voiceovers
    As with any of the performing arts, an effective voiceover begins with a well-crafted script. You don't have to have many years of writing experience to create copy that is both effective and a pleasure for the voice actor to perform. Here are some...
    0 reviews, rating : 0.00, 0 votes. Author : Peter Drew

  • Advice for Copywriters: How to Win the Freelance Bidding War
    Are you a freelance copywriter working from home? If so, you’ve probably been on the project bidding war sites, like elance.com. You’ve probably seen ads like this: "Need 50 Articles Ghostwritten. 500-800 Words. Budget: $250-$500. Timeframe: one mo...
    0 reviews, rating : 0.00, 0 votes. Author : Dina Giolitto

  • Can 97% of Netpreneurs be Wrong?
    Why Some People's Ads Almost Always Make Money Discover the Master Copywriter's Little-Known Secret of Locking in Profits! You don’t know it yet, but in the next 5 minutes you are going to learn two things that will enable you to command someone to...
    0 reviews, rating : 0.00, 0 votes. Author : James Tyler

  • Power Keys To Writing Power-Packed Marketing Copy
    In order to maximize your sales efforts and fully seize your greatest profit potential, these essential elements are a "must-have" and "must-apply" in all of your action-driven marketing communications. Value-Added, Benefit-Rich Headlines Make The ...
    0 reviews, rating : 0.00, 0 votes. Author : Tony Marino, Ph.D.

  • Freelance Writers: Double Your Income
    Freelance writers are a strange group of people when it comes to running their own businesses. They are outspoken and enthusiastic while selling their clients' products and services, but are hopelessly shy and reticent about blowing their own horns...
    0 reviews, rating : 0.00, 0 votes. Author : Nick Usborne

  • No-Holds-Barred Conversation with Dan Lok - Part 1
    Question: If you were starting out and had no references or a substantial resume, how would you go about finding paying customers for your services? To answer your question, I'll assume you're a junior copywriter or marketing consultant. When I fi...
    0 reviews, rating : 0.00, 0 votes. Author : Dan Lok

  • Memorable Sales Copy -- How to Write it
    Want to know the secret of creating MEMORABLE promotional copy? Sales copy that actually stays with your customers long after they've finished reading it? Then master the art of using words to create pictures in your customers' heads. If you can...
    0 reviews, rating : 0.00, 0 votes. Author : Michele Pariza Wacek

  • Top 7 Things To Do Before You Hire A Copywriter
    Now that you’ve decided to hire a copywriter, how do you go about finding one? Here are seven things to look for to make sure the match is a good one. #1 – Define your expectations. Are you looking for a copywriter or a technical writer? Do you ...
    0 reviews, rating : 0.00, 0 votes. Author : Michele Pariza Wacek

  • Four Roadblocks to Persuasive Communication
    If you think writing compelling online copy and communication is someone else’s responsibility in your organization, think again. The fastest way to alienate your clients, employees and business partners is to write poorly—and defend your position....
    0 reviews, rating : 0.00, 0 votes. Author : Lisa Nirell

  • Top 8 Techniques - Secrets - Create Ad Copy For Your Business To Sky Rocket
    Perhaps the most important benefit in the material that follows is its ability to provide you with the necessary concepts and constructs which are critical for becomingsuccessful by utilizing many of the high-tech, high-touch capabilities offered b...
    0 reviews, rating : 0.00, 0 votes. Author : Erny Setyawati

  • Power Words And Phrases
    I like to use power phrases when writing sales material. These power phrases add punch to a line or a paragraph and I usually use them to start off a sentence. You can generally find alot of "power phrases" when reading good sales copy. I usually k...
    0 reviews, rating : 0.00, 0 votes. Author : Al Martinovic

  • How To Write Powerful Headlines
    I want to tell you how I go about writing headlines. I like to keep swap files of headlines around for future use. And how I go about doing it goes something like this... I'll find a headline I like, wherever it may be, and then I don't copy it wor...
    0 reviews, rating : 0.00, 0 votes. Author : Al Martinovic

  • How Writing Radio Can Help You Become a Better Writer
    Knowing how to write, and write well, is a skill that will come in handy in all sorts of situations. And if you combine good writing skills with the persuasive selling tactics found in, say, copywriting, you'll be that much more ahead of your c...
    0 reviews, rating : 0.00, 0 votes. Author : Michele Pariza Wacek

  • Traffics Nice... But Whos Driving?
    In the competitive marketplace of the new millennium, the demand for specialized products or services will increase. If your site sells everything or to everyone, chances are that your audience will not perceive a value in shopping from you any gre...
    0 reviews, rating : 0.00, 0 votes. Author : Michel Fortin

  • Be Contagious... Spread The Word!
    "Melissa" invaded our computers in late 1999, then "I Love You" in 2000. A year later, the "homepage.htm" attachment virus is wreaking havoc online. And now, in 2002, we have not been spared. A fury of Klez.Gen worms as they spread like wildfire ha...
    0 reviews, rating : 0.00, 0 votes. Author : Michel Fortin

  • Boost Your Conversion Rate In Three Steps
    When I critique, edit or rewrite sales copy, I discover that many clients commit common errors. Granted, not all of them are writers. But most of them fail to drive customer actions not because they lack writing skills but because they fail to look...
    0 reviews, rating : 0.00, 0 votes. Author : Michel Fortin

  • Want a Sticky Site That Sells? Forget Content!
    An interesting debate is currently raging among copywriters, web designers and content developers about the differences, if any, between writing copy for the web versus writing content. According to prolific copywriter Nick Usborne of ClickZ.com fa...
    0 reviews, rating : 0.00, 0 votes. Author : Michel Fortin

  • Headlines That Pull, Persuade and Propel!
    When writing direct response copy, there are a few things that can maximize the responsiveness of your message. The first and most important element that can turn any website, salesletter or ad into an action-generating mechanism is the headline. A...
    0 reviews, rating : 0.00, 0 votes. Author : Michel Fortin

  • How to Write Carrot-Wielding Copy!
    A significant reason behind websites that fail is the lack of an effective direct response sales message. Such a message is comprised of three elements (it must be): Captivating (it captures the reader's attention) Riveting (it pulls her into readi...
    0 reviews, rating : 0.00, 0 votes. Author : Michel Fortin

  • The Biggest Mistake Copywriters Make
    Most of the sales pieces people ask me to rewrite seem to offer great products and services. In fact, some of their offers are so good, prospects would be crazy to turn them down. But they do. And these sales pieces end up falling in my lap because...
    0 reviews, rating : 0.00, 0 votes. Author : Michel Fortin



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