Thank you Christopher,

That was indeed an answer to my question, yet I still have some doubts. Isn't article production not competing with writing books?

This is important for others too I think, because everyone may have their own objective (in writing) and this is more than a single target of numbers although not unimportant. It would help people to write more if they would be in a race for writing a (virtual) book. This is what will help you in communicating a complex business change. You are to picture a vision. And writing a book could be something like that: A daring, far away, yet possible target.

First the process. This is what I always look at when dealing with business and consulting. Writing a set of articles is production (part of your personal productivity) and writing a book is also production, but yet the process of both varies.

Article production can be done by using a “simple” template. You think about any topic, you choose a problem and you write (the beginning of) a solution. This pattern - as architects would call it, doesn’t fit the book production process.

Writing a book requires a leading thread, which you must investigate first. A book requires a lot of analysis, literature investigation, etc. that fills your day. Time spend which you could not use otherwise. Not on writing articles (I think).

Besides the process, you are talking about competences. I can shoot pictures, of people, nature, of a pair of forgotten shoes in the sand near the beach. Yet I do not know the first thing about producing a film.

Although having doubts, I think there might be a solution. But I’m also curious how others think about this topic.

© 2005 Hans Bool

Hans Bool is the founder of Astor White a traditional management consulting company that offers online management advice. Astor Online solves issues in hours what normally would take days. You can apply for a free demo account

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